My Weekly is printing a 100-page Queen’s Diamond Jubilee commemorative issue.
It will feature a special eight-page pull out with original My Weekly content from the 1952 coronation, coverage of the Queens’s reign in 100 pictures and a guide to celebrating the Jubilee Weekend.
This bumper issue will remain on the newsstand for four weeks. It is expected to grow revenue by 60% issue on issue.
My Weekly’s share of sale through indies is 38.55, with the average for traditional weeklies just 30.7%.